Heart Worm™ Character Design.Armin Vit is like the
Mark Twain of the design industry. He's talented, creative, and witty. So when he asked me to be part of the
re-branding of Valentine's Day for
NPR Studio 360 I was happy to contribute to the effort.
(cue mission impossible theme music)My specific task was to re-create a character to replace the standard "Cupid." This whole effort is tongue in cheek so immediately an idea formed in my mind and that was "Heart Worm™."
I Heart VDAY!I decided to give a graphic nod to one of our industries most iconic designs with this usage of the Heart Worm™.
Twitter name application.The Heart Worm™ can easily be adapted to work in any social media environment.
Heart Worm™ LOVE.A classic and timeless application of the Heart Worm™ demonstrating it's versatility.
So on Valentine’s Day let your heart be infested with the
Heart Worm™. Its burrowing presence will give you passionate heart burn for the apple of your eye. Eat your heart out Cupid! Plus, it can flex into a number of helpful shapes as you can see above.
Read more about this whole project at
Brand New.Download Heart Worm™
Download the Heart Worm™ Brand SheetHeart Worm™ T-Shirt- Infest Your Chest with our Unique Heart Worm™ Tee.http://www.zazzle.com/heart_worm_tshirt-235510814215009727